Heroes Campaign for Pin Mail
Illustrations, 2014
Client: PIN Mail AG (Germany)
In colaboration with Ramona Herrmann
Illustrations, 2014
Client: PIN Mail AG (Germany)
In colaboration with Ramona Herrmann
The aim was to develop an image campaign idea for PIN Mail AG to position the deliverers as everyday heroes. Client wanted to make the green passion of the delivery staff visible in a personable, likeable way. And to thereby, boost the company’s brand image.
The idea would strengthen the emotional bond of the people of Berlin with PIN Mail AG and contribute to reinforce the identification of all staff with the company and their jobs.