Victorinox pocket knife.
Illustration for product, 2012.
Client: Victorinox (Switzerland)
The aim of the project was to find an appealing look for the 58mm Victorinox pocket knife. The main target group were young people that are familiar with the latest fashion trends and new motifs, therefore the proposal creates an obvious link to a wearable classic pop culture symbol. The design was proposed in two colours and was set for production for the special edition colection in 2012.
Illustration for product, 2012.
Client: Victorinox (Switzerland)
The aim of the project was to find an appealing look for the 58mm Victorinox pocket knife. The main target group were young people that are familiar with the latest fashion trends and new motifs, therefore the proposal creates an obvious link to a wearable classic pop culture symbol. The design was proposed in two colours and was set for production for the special edition colection in 2012.